Mercadona drops the price of 500 products until the end of the year
In the midst of rising prices, Spanish supermarket chain Mercadona has announced a reduction in price of 500 products that will allow savings of around 150 euros per year in the average shopping basket. According to their website, these price adjustments will start this month and will continue until the end of the year.
Mercadona said that this price drop will be carried out "without affecting the quality of the products and guaranteeing the sustainability of the entire food chain, which includes suppliers, the production sector, company, and workers".
The company also claims that the initiative will mean a total saving for customers of 200 million euros between now and the end of the year, and that "it will have an impact on the company's margin of -0.6 points, which will be added to the reduction made by the company of -1.1 points since 2020 to minimise the significant increase in cost prices at origin and across the industry.
Mercadona products that are being reduced in price.
So, what are the main products that will be noticeably cheaper to customers? The 500 selected products are distributed across different areas of the store. These are items such as canned food (eg tuna), dairy products (some cheeses and yoghurts), nuts, oils, household cleaning and maintenance products, pet food, cakes and pastries, wine, and perfumes, among others.
Many of these items will have a yellow identifying label that specifies the price drop. In the case of fresh products, advantage will be taken of the seasonal market to lower the prices.
In general, there is a reduction of between 5 and 10 cents in the original price, although the savings will depend on each individual product.
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